Campaign Management

Social Media Campaigns

Commercial Campaigns


Joyce started her creative journey even before obtaining her BFA from St. John’s University. A native New Yorker, she rose from art director to EVP Sr. Creative Director at global Advertising giants like McCann Erickson, Chiat Day, Y&R, and BBDO. Her impactful campaigns for MasterCard, Guinness, Botox, and more drove revenue growth and garnered awards. Today, Joyce applies her expertise to businesses of all sizes, from a cutting-edge health tracker app to a local ice cream shop, consistently applying her passion for strategy, insights, and branding to each and every project.

Personal Note

Thriving in New York City’s dynamic culture and diversity, Joyce also cherishes any time spent in Nantucket and above all, her Korean rescue dog, Ginger Rogers.

Joyce Pedretti